Hustle And Flowshorts

After changing her diet fixed Joy Houston’s fertility troubles she wanted to share what she had learned with other people suffering as she had. She created a nutrition course and marketed it with every tactic in the book. It failed hard. Then she realized she needed to talk with her customers to know how to actually connect with them. Joy developed her Conscious Copy Converts process based on interviews that revealed the motivating factors and precise language customers use during the full cycle of engagement with a brand. Her results not only get higher sales but a richer experience that elevates the lifetime value of customers by nurturing relationships that feel mutually beneficial rather than overtly promotional. Resources: Launchr Free Character Diamond Template Free Evergreen Traffic Playbook The Perpetual Audience Growth Course Hustle and Flowchart Podcast Original Episode With Joy Houston