Creative Conversational Marketing (audio)

Need some help with Drift or Conversational Marketing? Hop on over and learn more about what we do for companies just like yours: http://goo.gl/WDyR7H Here’s a link to the Conversational Marketing / Chatbot Template: https://1mpul.se/2GheSrH Transcription: Today we're gonna talk about how to really optimize your drift playbooks. So one of the cool things that drift just came out with with is in playbook analytics. So what that means is now you're not just looking at the overall effectiveness of a specific playbook. Now you're able to go in and see where the fall offs happen throughout your playbooks. This can be a great way for you to start to optimize and to enhance the effectiveness of those playbooks and also allows for you to see whether your intended designations of routing people are intentional and also working in the way that you wanted. So what you see here is we have our conversation button trigger. Now. Our conversation button trigger is a playbook that we have based on a drift link on our servic