Creative Conversational Marketing (audio)

*** Video Transcription **** What's up everybody? Remington from impulse, creative, and today we're going to talk about drift sales sequences for your email, but also how to make a welcome message pop up that's contextual based on the receiving of that email. Now, one of the things I love about drift is the fact that when you send a sales sequence email and then click on any of those links and they go to your website drift is going to identify that user based on based on their contact information and it's going to capture their cookie data. So there are two reasons. This is great. One you can see in the timeline, the pages they're on where they're going, but two, you're able to trigger bots based on their interactions from that email and that can be really, really compelling if you're. Especially if you're doing abm efforts where you're trying to do some some colder outreach or reconnect with some past clients. If they start to engage in your email, but they don't reply, but they click on a link that goes to