The Chaise Lounge Podcast

S24 E16 – Everything Interior Designers Need to Know NOW About Blogging, Pinning, Tagging, and Finding Your People: Kyla Herbes Tells All

Informações:

Sinopse

Here’s the bottom line: It’s 2020 and if you’re not marketing your interior design business on multiple digital platforms, you’re missing out on the kind of name recognition and working relationships that come with getting your images and keywords in front of the people who can help your business grow.  The good news, says Chicago-area-based social media and blogging expert Kyla Herbes (HER-bess), is that it’s not too late to start: “I’ve heard people saying the blog is dead—but the blog is still there…and still very important part of the machine.” In this episode of the Lounge, Kyla shares with host Nick May her secrets to effective digital influencing, pinning, algorithms, analytics, keyword enrichment, and the perils of overthinking it all. So pour yourself a glass of Prosecco (to match Kyla’s bubbly personality), grab a pen and notebook and start writing the next chapter of your interior design business today. Remember to be patient: One Kyla’s most effective social media traffic-drivers remains a post