Showcase Your Company By Darryl - Market Magnet

Content Marketing Strategy

Informações:

Sinopse

Did you download our Content Strategy Strategy Template? If you haven’t got it already, get it here… Remember that content is the building block of trust between your business and potential clients. Consistency is key in building relationships and the more content you send to your clients the better as long as every interaction is jam-packed with value. One thing you will notice in the content strategy template is that there are many types of content that needs creation and various delivery methods for each. By far, the easiest content to deliver is digital content but don’t shy away from the more traditional physical items too. People like to hold onto “things”, especially if these “things”, your content, provide high-levels of value. So, What is valuable to your clients? Here’s a hint: Information that tells your client how they will benefit from using you and your products/services without selling… Call to actions should be included in the content but definitely not sales language. Selling puts people off…