Beyond The Mood Board

Rebranding is a labor of love. When done right, it can propel your image and your confidence. When done wrong, it can confuse your audience and send the wrong message about your business. This episode is dedicated to my experience rebranding over the past seven months with my highly talented and wonderfully attentive designer, Shauna Haider.   On this episode, Shauna and I discuss: Her nontraditional path to graphic design, How Shauna knew I was ready to embark on a rebrand at this level, The reason Shauna believes she’s never had to market her business, Why I was shocked at the feedback people were giving me about my new visual identity, and What made investing with Shauna the best money I’ve ever spent in business.   Visit my new site(!) for show notes and links to resources mentioned on this episode.