The Science Of Social Media

Now more than ever social media may be one of your most important channels for connecting with your audience and your customers. The tricky part? Social media strategies have changed just as fast as everything else! This past week we held our first Social Media Sessions event. During the session, Kevan Lee, Buffer’s VP of marketing, was joined by our Customer Advocacy Lead Darcy Peters and Janet Mesh CEO at Aimtal to answer a bunch of social media marketing questions.  In today's epsiode, we're bringing you some of the key insights and takeaways from Kevan, Darcy, and Janet. The session covered topics like engagement, messaging, and creating content in the moment. Check out the full session here: https://lp.buffer.com/social-media-sessions Hope you enjoy the episode! If you like our new format, we'd really appreciate a review and five stars on Apple Podcasts (or wherever you listen to the show). ⭐️⭐️⭐️⭐️⭐️ - Dave & Hailley About the Show: Each week in Science of Social Media the Buffer team answer yo