Ponderings From The Perch

MR Leadership Week: Sandy Casey of InnovateMR

Informações:

Sinopse

Sandy Casey is the Senior Vice President of Global Supply at InnovateMR - a trusted provider for consumer and B2B panels used for surveying and data collection. Sandy kicks off this episode with a super helpful paradigm to help navigate the stress during COVID-19. Of course it's a great piece of advice at any time, but it seems especially relevant today.  She offers the best feedback loop as follows: Stay positive Stay healthy (physically and mentally) Stay aware Stay focused Stay in sight This circle of thinking enforces the very best and allows for anyone to ask for the right help at the right time.  With her years of experience mentoring so many in the insights industry, you can see how she can quickly distill her expertise into something of immediate value. While she is inspiring her team and keeping them motivated she is quick to point out the need to also be helpful to clients and suppliers in our ecosystems.  She talks about her practice of radical transparency and how that fuels the best conversations