Mister Beacon

Can you even imagine any reason your motor oil would need to be a connected product? To stretch your thinking a bit more, how about pharmaceuticals? These are some of the cutting edge examples of how connectivity in packaging and everyday products is making a difference both to the consumer and the cost and production inherent in bringing those products to market.In this episode of Mr. Beacon, Steve talks with Marcin Pilarz, CEO of Talkin’ Things, a company that integrates connected technologies with everyday products. In this conversation you will hear why this particular application of NFC technology is beneficial, the particular hurdles encountered when implementing it - especially with well-established brands, and how the industry is poised to grow in the next few years.  See acast.com/privacy for privacy and opt-out information.