Conception To Consumption
Successful NPD: Remember to Keep One Foot in the Familiar
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:48:09
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Sinopse
In this episode of CtoC, we sit down with Barb Stuckey, the President and Chief Innovation Officer of Mattson, to discuss the current state of new product development in the food, beverage, and CPG industries, and to obtain her guidance on how to successfully drive future innovation.
