Modern Business

While the rest of the F.com crew visited with some local franchisees in New Jersey, co-host Zack Fishman made his way towards the biggest city in the world, New York City. At a quick pit stop at aptly named bar called Zack’s in Hoboken, NJ (even the spelling is right) he sits down with close friend and CEO of Franchise Growth Solutions, Gary Ochiogrosso. In this discussion, Gary talks about his philosophy behind brands that interest him as a franchise sales organization, attributes that make private equity attracted to a brand and strategies he uses to help set his brands apart in the franchise marketplace. SPONSORS: SCORPION INTERNET MARKETING: www.Scorpion.co/mb Named the #1 franchise marketing company in America by Entrepreneur Magazine, Scorpion delivers all-in-one solutions for franchise brands looking to defeat disjointed marketing and increase revenue. As a marketing partner, Scorpion assists franchises in the management of branding, website design, online listings, paid advertising, and more, eli