Latest Viewpoints by Derrick Fountain
surround sound marketing
- Autor: Podcast
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Sinopse
In a home theater system, you have various types of speakers ranging from tweeters, bass, mids, receiver, horns, and bookshelf speakers. Collectively, they form a surround sound "system." Although you have all of these pieces, you achieve the best sound quality when each of the individual components is from the same manufacturer. You know this and that adds to your perception of quality. You could very well have totally different speakers, but the consistency in the brand adds to the perception of a better sound. In addition, all these 24 pieces make one sound when executed. They come together and form a sort of harmonic convergence. Turning on this system has an interesting affect on what you see. Suddenly, you no longer see the tweeter, the bass, and the bookshelf speakers. They become transparent to the sound. The moment you reach that state where the parts begin to form a whole, you've converted. You have reached a point of total engagement. This point of engagement with a brand that comes after