The Freelance Podclass

Because of COVID-19, everything has gone online, but virtual conferences aren’t the same as networking with potential clients in person. So, in today’s podclass we focus on how to attract clients by leveraging social media. This is a longer term strategy, but over time it can bear incredible fruit, and you can build a thriving client base just using social media marketing. Join us as I provide core principles and practical strategies for each social media platform so you can find your next ideal client!   Podcast Outline: [0:42] Introduction to the topic of using social media to attract clients - how social media marketing is a long game, not a short game.    Timeless Social Media Principles to Be Mindful of When Marketing Your Business [3:55] #1 Create and share educational, informative, and interesting content - examples of different media you can post. [4:44] #2 Start conversations on social media - how to build relationships and be available. [5:06] #3 Practice social listening and monitoring - how conver