Beyond The Mood Board
93: Humor Branding: It's Not Just For Funny People
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:53:19
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Sinopse
On this podcast we’ve talked about disagreement. We’ve talked about fear. And we’ve talked about overwhelm. But today’s Election Day and I think we all deserve something a bit more lighthearted, no? I’m joined by Allie LeFevere and Lyndsay Rush, co-founders of the humor branding agency, Obedient. We spend our time chatting about: How two best friends run an agency without killing each other, Why many leaders fear humor tactics, What humor looks like — beyond snarkiness and dirty jokes, How Obedient weaves humor across their entire customer experience, and Why being polarizing is a good thing. Visit Pattern of Purpose for show notes and links to resources mentioned on this episode.