Modern Business

Mitch Cohen has been in franchising for more nearly 40 years. Today he operates 3 Jersey Mike’s locations in Long Island, New York. He recently signed a 6-unit agreement with Sola Salon Studios. He also is a founding partner of PerforMax Franchisee Advisors, a team of experienced multi-unit franchisees who provide operator-focused strategies to improve franchisee performance, engagement, and trust.