Rough Draft

067 The Psychology Behind Winning Email Subject Lines

Informações:

Sinopse

A good email subject line will remind you what it s like to taste blood in your mouth. What it was like lying on your back, dizzy and nausea. Granted, it s a fleeting moment. Normal, healthy people s BS detectors kick in after 4 or 5 seconds. By that time, though, it s too late. They re hooked. They... Listen to episode