Sales Gravy: Jeb Blount

Shifting Initial Sales Meetings From Face to Face to Video Calls One of the most effective points in the sales process to leverage video sales calls and virtual selling skills is the initial meeting. The initial meeting is first step in the sales process. It is the appointment you (or your sales development rep) set during outbound prospecting or from an inbound lead. The objective of the initial sales meeting (often the first step in the discovery process) is three-fold: Make a great first impression and develop an early emotional connection with the stakeholder(s) Fully qualify the opportunity to determine if it makes sense for you to move to the next step with the prospect. Generate enough interest with the stakeholder(s) to motivate them to advance to the next step in the sales process. Effective Initial Meetings An effective initial meeting should be about 30 minutes in length and no more than sixty. Your primary goal is to close for the next meeting (based on the complexity and length of your s