Data Myths

Capturing Attention in a Busy World: Is it Possible?

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Sinopse

We change screens 21 times an hour and see 10,000 brand messages a day. That’s a lot. Our attention is fractured, so how do companies reach their consumers in ways that are meaningful? Join Brian and Malinda as they discuss the challenges of digital and traditional advertising. Learn which companies have an advantage, and why digital advertising is just a small part in a company’s overall communications strategy. Don’t know how to stand out to consumers? Tune in to find out.