Bloomberg Benchmark

Western Capitalism is supposed to thrive on Joseph Schumpeter's idea of creative destruction. Yet few companies really nurture creativity. Beancounters loom, ready to take away the canvas that the next big thing is sketched on. Take heart: Thinking about art can help business and finance executives get to Point B. They don't always have to know what Point B looks like before they begin. New York University Professor and author Amy Whitaker explains why to Dan and Scott. Along the way she shares anecdotes about investment bankers in pinstripes mucking it up in a London studio. And how did Oscar-winning `Dallas Buyers Club' almost not get made?