Miami Hustle Series

I sat down with Luc Castera, Co-Founder of Cetus Labs and winner of the recent eMERGE Americas Pitch Competition, Early Stage category. We had a great chat covering Luc’s family legacy of entrepreneurship and its impact on launching Cetus; plus, advice he’d give to non-technical startup founders and what is was about his pitch that resulted in winning the eMERGE Americas competition. Highlights: 1:30 His family’s entrepreneurial history and the influence on his path 2:45 - What he's learned in his previous startups that has helped with launching Cetus 5:30 - How he decided to focus on the shipping industry 8:15 - Why his father is especially excited about Cetus  11:50 - How Cetus generates revenue 15:50 - What he would focus on if he only had one metric to navigate the business by 18:00 - His experience winning the eMERGE Pitch Competition and the elements of a winning pitch 20:15 - His views on bringing on investors 27:15 - Closing questions: pros and cons of Miami for startups, best advice, books, final adv