Innovation Crush

With a collective 12+ million followers, and presence across multiple platforms from YouTube to Live.ly to Gas Station TV, Shira Lazar and Bart Baker are a true new-era power couple. On this episode, Shira, the award-winning host and CEO of What's Trending, and Bart, a comedy and music-parody maven, both discuss navigating the ever-changing ecosystem of content creation. From audience demographics and cultural appetites, from deciding which new platforms to be on, changes in algorithms and technology, working with brands, and the growth of their careers and personal points of view. Recorded live at www.lapodfest.com.