Adsquawk

Welcome to episode 18 of AdSquawk, we're so glad you could join us! This week, we kick off the episode discussing a follow up to our favorite debate (in Cajun Sparkle form) as Popeyes rolls out a national TV campaign surrounding the flavor packed seasoning. Then, things take a turn as we explore where things went wrong in the Vita Coco marketing department as the coconut water brand's social team recently flushed away their chances of being king of the beverage mountain. We follow that up by deep diving into the philosophical nature of native advertising and where native is heading as media continues to evolve. Grab some Popeyes (and toss out that coconut water!), pull up a chair and let's talk shop!