Riding In Cars With Researchers

Do you know where to spend your marketing dollars in Clinical Research? How do you decide what areas to focus on? What percentage of your budget should go to what medium? How to implement your strategy?In this special edition of Riding in Cars with Researchers, Dr. Jeff Kingsley has a conversation with Dr. Christine Senn, Chief Strategist of Research Designed and COO of IACT Health, where they discuss ways to improve your existing marketing, tips to help attract patients, and how to maximize your marketing impact.