Raintoday's Sales Tips & Techniques Podcast

The Customer Is Always Right, Even If They’re Wrong

Informações:

Sinopse

People have strong beliefs. Those beliefs may not be correct, but you will never win those buyers over by telling them their belief system is wrong or flawed. To earn people’s business, you must accept their beliefs for what they are and learn how to communicate in a way that validates what they believe is correct, says Jay Samit, author of Disrupt You!