Raintoday's Sales Tips & Techniques Podcast
Sales Enablement Critical to Sellers' Effectiveness
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:15:51
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Sinopse
Buyers want personalized messages and conversations with salespeople. Generic selling just won't do. To have those conversations, companies must enable their sales teams, says Aberdeen Group's Peter Ostrow. They must give sellers the tools, content, and support that allow them to speak to a specific persona, vertical, or even company.