Aggrad Live Podcast

A native of western Canada, Rosie Thoni had always grown up around agriculture and had been heavily involved in 4-H and junior cattle associations. Despite her love for Canada and the nearby, world-famous Calgary Stampede, Rosie knew that she was going to have to take a chance to follow her passion of being an agricultural communicator. A passion that was recognized by her father when she was very young as she would write junior members’ agriculture stories on their auction bid cards.  Work at agencies like AdFarm is diverse and can include strategic planning, account services, project management, creative, media planning, public relations, content creation & management, marketing automation and customer relationship management, marketing perspective, production research, search strategy, and web development.  “I thought I wanted to be more of a generalist, maybe an association job,” says Rosie about what direction college-Rosie would have thought her career would head. “While I think that’s sti