Inbound Marketing Expert Wes Schaeffer The Sales Whisperer® Hosts The Crm Sushi Podcast

What You'll Learn In This Episode of The CRM Sushi Podcast... Sales enablement is getting the right internal marketing content into the hands of your salespeople so they can get that to their hot prospects in order to move the sale along the pipeline Make sellers more effective It's hard to get face-to-face today Zoom meetings can only get you so far Content and conversations close deals Make your content more engaging Content should be consumed, not scrolled through Immerse your prospects into your content like a movie or a game Interactive content is more than dynamic content The medium is the message  Your prospects can self-direct how they consume Micro-app for rapid development Live app to import existing presentations into their format Merges and renders both PowerPoint and Google Presentations seamlessly Authoring tools are not engaging Make your presentations engaging Features both standalone and integrations with CRMs like HubSpot Track deal stages, top sales reps, and accelerate sales Gain visibili