Revenue Marketing Radio With Debbie Qaqish
S01E05: Becoming a centralized Revenue Marketing organization with Kris Shorter, Roche
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:31:21
- Mais informações
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Sinopse
Join us as Kris Shorter, Director of Digital Marketing for Roche shares lessons learned as he led the move from a decentralized to a centralized Revenue Marketing organization at Roche. This is a move we are seeing more companies make and you won't want to miss the practical advice, surprises to look for and navigation tips from Kris.
