Great Escape Radio: Travel Writing | Photography | Publishing | Writing

Making the Most of Trade Shows and Live Events

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Sinopse

“By failing to prepare, you are preparing to fail.” –Benjamin Franklin Host Jody Mayberry and Great Escape Publishing Director, Lori Allen, introduce us to Betsi Hill. Lori shares her insight into Betsi… “People like Betsi are attracted to travel writing because that’s what drives them. Betsi loves the idea of having fun, living life, loving what she does and not being bogged down with commutes and other ordinary career issues.” Betsi’s quest for fun in her life has brought her success as a freelance writer, blogger and now as an editor-in-chief of a new publication. A key component of her success has been a result of attending trade shows and events. “As a travel writer, blogger and a new editor-in-chief of a start-up magazine, I go to trade shows, media marketplaces and other specialized shows with a three-pronged approach,” explains Betsi. “I’m interested in meeting people for the possibility of writing about a destination, garnering that precious perk called free travel, and finding out destinations and p