Jane Hamill | Podcast

In today’s laser coaching call, I’m talking swimwear and resort designer, Danielle from Danalia. Danielle has sold a lot of units of her product in the past few years. The problem is that her margins are too low to make any real money. She’s frustrated because it feels like starting over. Her main questions is: "I’ve been selling to a certain type of customer and now I have to raise my prices and find new customers. How do I make the transition?” In this episodes, we talk about pivoting her entire business and business model, creating content to attract a brand new customer, upgrading her branding, finding the motivation to create again, and building the business she really wants that’s also going to make money. Show notes: https://janehamill.com/danielle/