Jane Hamill | Podcast

Raising Money for Your Fashion Startup Brand Through Crowdfunding with Shannon Lohr

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Sinopse

Today's episode shows you how you can raise money for your fashion startup in the next 6 months - without investors or taking out a loan.  My guest, Shannon Lohr, is an expert on crowdfunding fashion companies. In fact, when she and her partner launched their own Kickstarter campaign, it became the highest-funded fashion project in Kickstarter history, raising enough money to quadruple their first production order. Bam. SHannon breaks down the dos and don'ts of launching a crowdfunding. This interview is PACKED with actionable edvice. Thanks, Shannon! >>>SHOW NOTES AND LINKS:  http://fashionbrainacademy.com/shannon/  What we cover in this episode: What to do in the first 7 seconds of your crowdfunding video How to tell your story to get people to back you The power of guest posting and what it did for Shannon's Kickstarter campaign The 3V's of a successful crowdfunding campaign Slick video or old school? Flat lay images and look book photos Crowdfunding rewards for backers Pricepoints that work best for a su