Farmer To Farmer With Chris Blanchard

070: Janet Czarnecki on Giving and Taking with Customers, Employees, and Community

Informações:

Sinopse

Janet Czarnecki raises five acres of vegetables, flowers, and fruit at Redwood Roots Farm on the northern California coast, just outside of Arcata. Almost all of her produce is sold through her CSA, with the remainder sold through her on-farm farmstand. Janet shares how she has developed a year-round CSA farm serving 160 shareholders in the summer with pickup on the farm, and a u-pick winter CSA program that has her customers out in the mud harvesting their own vegetables in the mild but rainy coastal climate. Her summer CSA also includes a u-pick component, and Janet gets into the details of how that works, as well. Janet puts significant effort into creating reciprocal relationships with her customers, her employees, and her community. We discuss how she has worked with her CSA members to finance the farm and infrastructure, how she uses a structured give-and-take with her employees to encourage them to engage in the farm, and how she manages a significant engagement with her local community through food ba