Soulful Mba

After five years of immersion into entrepreneurship, we’ve learned a few things. Here’s the advice we’d like to share with our fellow founders, distilled into 23 suggestions for building an intentional business online.   These are the practices of Digital Artisanship: Identify your core values early. These will be your touchstone and will help you to navigate every difficult decision. Ask why. Daily. Don’t assume that what’s been right for others is right for you. Build it well. Quality matters. Strive to be an artisan with your work—whether you’re making soap or outlining an online course. Curiosity is essential. Your ability to approach problems with wonder will carry you through. Audit your supply chain. Prioritize your values over what’s cheap or convenient or fast. Hire the people whose work you want to see more of in the world. Embrace niching. This will be the key to your financial success. Understand a specific group of people and serve them well. Value relationships over transactions. Treat your emp