Soulful Mba

This episode features an interview Mae Karwowski, the founder of Obviously—a tech startup that matches brands with social media influencers. After working in social media management after of college, Mae had a hunch that influencer marketing was coming and had an idea to build a different kind of business—pairing an agency with a tech platform. Mae has gathered a team of experts to help her turn her vision into a reality, and in the process, she’s built a client roster of some of the world’s most iconic brands. We loved interviewing Mae, a fellow bootstrapped female founder, because her story is incredibly inspiring and her experience is so similar, in many ways, to ours. Listen in to learn why innovation requires thinking outside of the box and why listening to your customers is such a powerful strategy for getting an edge on the competition.  Other Mentions: obvious.ly, Mae on Instagram Joy: half-day FridaysHustle: Trello