Agency Dealmasters Podcast

Chris Hirst on what clients want today

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Sinopse

Chris Hirst is Global CEO of Havas Creative – a multi-disciplinary marketing services group. After a decade in CEO positions, he has a proven track record of leading transformation.  He believes in the principles of an open culture – where people are given permission to take risks and make mistakes.  He is actively engaged in broadening the appeal of the advertising industry and sees diversity and social mobility as key factors in the future health of the creative industries. His book, No Bullsh*t Leadership was the  Business Book Awards Winner for 2020 This week's episode of Agency Dealmasters is sponsored by https://www.accountinsight.ai/ (Accountinsight)  Built for B2B marketers. Managed by B2B agencies https://www.accountinsight.ai/ (AccountInsight) helps you deliver targeted, tailored ads to high-value companies. Because today’s B2B buyers decide digitally, and in teams of up to 40 people. You’re no longer marketing to one person, you’re marketing to whole accounts