Higher Ed Live
Marketing Live - The Path to a New Brand Story: Sweet Briar College
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:39:43
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Sinopse
Learn how Sweet Briar College changed the narrative from “the school that nearly closed in 2015” to one of confidence, courage, and grit through a comprehensive marketing effort, including thorough constituent research, a refreshed brand platform, and an ongoing advertising campaign.
