Screw The Naysayers Podcast

Christopher Plowman is the CEO of Insight Timer, an online meditation app that is shaking up an industry that some would say is more driven by money than it is by consciousness. Easy to grab free trials that quickly convert to paid subscriptions with stealth auto renewal options is the industry norm. Christopher and his team at Insight Timer have taken a different path. Their free app gives the user access to 15,000 free meditation sessions. The paid version provides access to an online community. The optin free trial for the paid version includes two reminders to ensure that people are making a conscious choice. These differences explain why Insight Timer, with 7 million global users (tiny when compared to the industry giants in this space) account for 63% of the time spent listening to online meditation in North America! Think about that. Put simply, people that download this free app use it and use it a lot. Full disclosure. After my interview with Christopher I cancelled my paid subscription with a compe