Managemental Podcast With Blasko And Mike Mowery

Article: https://www.musicclout.com/contents/article-440-6-definitions-you-must-have-for-your-musics-brand.aspx by John Kowalski   Website: http://babacita.com   In order to truly define your brand, you should break down the 5 W’s.    So what are the five W’s you ask?    Who What Why Where When How   When defining these for your Music it goes like this…. who your audience is, what they like, why they would follow you, where they are, when you will interact with them, and how this interaction takes place.   Who is demographics; are they male or female (a mix of both?), what age group are they in? Do they speak other languages? If it is a demographic, chart it. Compare your current audience to your desired audience.   What should include what you are offering; what need are you fulfilling for your audience? Are you creating a song that makes them smile and turn a bad day around? What about a performance that inspires and takes them away for a few hours?   Where should encompass their physical location, where th