Photospark

PHOTO CREDIT: Aaron Watson Photography We're SO excited to chat this week with Meghan Ely of OFD Consulting. Meghan has a RAD job... she basically works with wedding professionals to help them get published & market themselves! The world of wedding public relations is a tricky one to navigate, so it's great to have an expert in the field on the show to help us with some tips on how to make it easier! Key Takeaways: What are some things we as photographers focus on from a wedding public relations standpoint? Photographers should focus on getting real weddings published both in blogs and in print: select images, write the couple's story, and find your place in media. When you're in a saturated market, you can also try to gain third party credibility. Ideally, you want to be the "expert" and be the go-to person for quotes from credible sources like The Knot or Wedding Wire. If you've been in business a long time, you can look to elevate your brand among your peers. This includes things like speaking enga