Snyder Showdown
057 | The Definition of Branding with Matthew Quint of Columbia University
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 1:25:55
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Sinopse
Matthew Quint is the Director of the Center on Global Brand Leadership at Columbia Business School. He is also the producer and host of The Center's prestigious BRITE Conference. Matthew sits down with Chris Snyder to discuss modern branding as well as the intersection of academia and the ever-expanding business world.
