Dingman Bootstrapped

On this episode of Bootstrapped, we interviewed Jennifer Lee-Harrison, a Smith School MBA alumna and the founder of Perfect Hair International. Jennifer spent 16 years working in corporate America before she was struck with entrepreneurial inspiration. As Senior Director of Marketing and Advertising at Choice Hotels, she was encouraged to complete an MBA to pursue a position as Vice President of Marketing at the company. During her entrepreneurship class, Jennifer got the idea to disrupt the $13 billion hair-extension industry with branded products targeted to African-American women. That business, Perfect Hair International, went on to achieve $1.3 million in sales in just one year. Listen to the episode to hear how she leveraged her network to orchestrate her rise to success and learn her three pieces of advice for aspiring entrepreneurs.