5 Minute Mojo

It’s unsure when the word was first used, 1905 or 1923, but It certainly is known to have originated in the United States.  If it was up to me I would have hoped for a brighter word legacy than the word “sexy”.  It was originally coined to describe Rudolph Valentino, the legendary film actor.  I didn’t know him other than by name before researching for this post, but as far as I can tell he would have been the “sexiest man alive” in 1926 if People magazine was around.  Thankfully that era escaped the magazine, but nonetheless the word started there. Why do I dislike the word so much, mainly because it separates people.  It has them striving to be something imagined, instead of their authentic self.  It was relatively obscure until the 1950’s when advertisers started using it to promote their products. Just like it is today, ad men set it up as the image that people, mostly women, should aspire to be.  One word, and yet, it is used so frequently from selling cars, to clothes, to well, almost everything. Now, e