Your First Thousand Clients With Mitch Russo

Mark SA Smith is an electrical engineer, author, speaker, and customer acquisition guru. He's co-authored three books in the legendary Guerrilla Marketing series and 10 other business books. His clients are Fortune 500 high-tech firms and entrepreneurial companies that need to scale rapidly. His area of expertise is product launches and sales force development. And he loves to figure out how to get customers buying.In this episode, Mark SA Smith and I discuss:Background and filling in the gapsThe big change after graduating collegeOn becoming a successful salespersonWhat education-based selling is all aboutImportance of providing value firstDream-based selling versus pain-based sellingDealing with challenges and hardshipsGoing from being an employee to a bossHow your small business can compete with a big businessOn choosing the right tribeResources Mentioned in This Episode:Zig ZiglarTommy HopkinsAnthony RobbinsDale Carnegie Courses Mark’s Book – 49 Ways to be Your Best at Trade Show SellingMark’s articles at