Sun Tzu 4 Small Business | Strategy And Tactics, Technology And Leadership, Management And Marketing For Small Business Owne
16 - Application Development for Small Businesses Part II
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:28:59
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Sinopse
Creating bespoke software for your small business has never been easier or cheaper than it is today and it can make a fundamental difference to the productivity and profitability of your business. We look at Google Analytics. Do you know how to use Google Analytics? It tells you some key metrics for your website. Most small business websites get around 500 to 1,000 visits a month. Where are they coming from? What are they looking for? Is the site mobile optimised? What content do they look at? For App Dev, we use a cut down version of agile development. We look to build a series of minimum viable products. This is something that you can get in front of customers. We look at inputs, outputs and processes. Inputs. How does information get in? Outputs. How is information displayed in the app? What are the reports? Processes. What are the business processes in the application. We like to think about these for long enough so that people really understand the inputs/outputs and processes for an app. We