The Allan Mckay Podcast

When we work in visual effects, we can aim for realism. But the realization that most clients and directors have when they see “real” effects -- is that nobody wants to see real. Nobody wants to see realistic visual effects. Everyone has that intent until they realize how boring those effects are. So when you’re working on a project, you need to base the idea in reality -- and then go into the “cool factor” direction (instead of going back and forth between real and cool). And you need to have this discussion with other creatives to get on the same page. You have to realize that reality is boring. When you dial it up, it’s really different. That’s the balancing act. Think about how that applies to you in the work that you do. That doesn’t mean that making hyper real is your path. It’s more about figuring out the few elements that take something from real to interesting. It’s also a critical aspect to take responsibility for our shots! We’re still artists, so what can we do to make things look amazing? In t