Colored Pencil Podcast

Topic:  Images On Your Site   Compression By doing the compression yourself you can take control of quality and aspect ratio of your images, instead of letting your site’s content management system, or a social media platform decide for you.     There are two types of compression, generally, when talking about image files: Lossy(jpeg) - Where you do lose some of the file fidelity and it doesn’t come back.  But it is supposed to be getting rid of unnecessary information that didn’t really matter. Lossless - This compression does not lose any fidelity.  These file types are tiff, vector files or native application files, raw files, and zip compressions, to name a few.   Most of the time, you are better off converting your image files to jpeg (or jpg) format because of the general acceptance of this image file type.  To the naked eye you are not going to see any degradation in the quality of an image.     There are arguments on both sides regarding what file size you should use on your own site or social media