Full Disclosure
Juul Me Twice
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:53:38
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Sinopse
Just as teen smoking visited record lows, Juul (a startup that's now valued at $15 billion) came out of nowhere to offer adolescents flavored, concentrated vape hits of nicotine. The FDA calls it a public-health crisis. We talked to marketing veteran Robin Koval of Truth Initiative about the tricky new battle to save teens from themselves.
