Radio Free Enterprise | Brain Food For Business Owners

If you have ever tried (and failed) to connect with a high-profile prospect by sending them a personalized – but unsolicited – “cold” email message, you need to listen to this interview with Alex Brennan, Chief Marketing Sumo of InspireBeats.com. Over the past year alone, Alex’s company has sent over 1 million cold emails for their prospects, with 2-3% of those messages resulting in the generation of an actual high-value introduction. Their technique is so effective that it actually caused a jaded old marketing wonk (me) to respond and agree to interview Alex on Radio Free Enterprise. At the bottom of this page is the exact email (Subject Line and Body Text) that Alex sent me on December 10, 2015 which resulted in him being interviewed eight days later. If you are in the business-to-business space with an offering that creates a high-level client lifetime value, this service can be a cost-effective way to generate a never-ending stream of qualified prospects. Connect with InspireBeats Website: InspireBeats.co