Medical Practice Trends

79: How A Great Reputation and Five Star Reviews Can Boost Your Search Engine Ranking with Darren Shaw, President and Founder of Whitespark

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Darren Shaw, President and Founder of Whitespark, an Edmonton-based firm specializing in search engine optimization, gives advice on how physicians and medical practices should optimize their online reviews, citations, and directory listings to improve their search engine ranking. This issue (27:10) What exactly is SEO? What questions should you ask a potential digital marketing agency? What is the best way to ask for a review? What is the ideal strategy for managing listings as a practice and a physician? What do most practices get wrong when they manage their doctor listings? What are the top medical practice listings sites?