7 Min Marketing With Pam Didner

71 - Line Takes Emojis and Stickers to the Next Level

Informações:

Sinopse

Welcome to another episode of 7-Minute Marketing with Pam. My name is Pam Didner. I love sharing a little dose of B2B, digital, content marketing and sales enablement, seven minutes at a time.  Through speaking and consulting, I was fortunate to make friends around the world and I keep in touch with them through texting. But I use different messaging apps depending on where they are and what messaging apps they use. For friends in the US, I use the phone texting app on my iPhone. Quick and easy. To communicate with friends in China, I use WeChat since the majority of Chinese are on WeChat. For talking to friends in South America and Europe, I use WhatsApp. That should not be a surprise to anyone. Interesting enough, for friends in Taiwan, Hong Kong, Japan and some part of Southeast Asia, I use Line, which is the largest messaging app in Japan.  So, guess what I used to connect with customers and friends when I was in Taiwan in December? Line!! While I was there, my friend took me to the Times Square of Taipei